The ESSENTIALS Small Business Starter Package includes:

• A professional logo and logo variations that reflect the essence of the business and help establish a strong brand identity. You will be able to choose one out of the three concepts I create. Once the logo is finalized, I will deliver it to you in formats ready for print and digital use.

• A complete visual brand identity system including color palette, typography, imagery & photography style, graphic elements & patterns.

• A responsive website landing page that introduces your brand, ensuring your website looks great and functions on all devices, from desktops to mobile phones.

• Professionally designed social media templates for your posts and advertisements for platforms like Instagram, Facebook, and LinkedIn.

Let’s talk about your needs!

Timeframe: 4 + weeks

Logo Design

Logo Design includes:

• A unique and memorable logo reflecting brand essence delivered to you in print-ready and digital file formats. (includes primary and secondary logo designs)

• Thorough research into brand values, audience, and competition.

• Three concept options to choose from.

• Expert selection of colors, fonts, shapes, and symbols.

• Digital drafts and revisions for refinement.

• Professional guidance throughout the process.

Let’s talk about your needs!

Timeframe: 2 + weeks

Logo Refresh includes:

• Updated, modernized logo design. (includes primary and secondary logo designs)

• Improved brand representation.

• Enhanced relevance and resonance with target audience.

• Consistency with current design trends.

• Maintained brand recognition and identity.

• Streamlined and cohesive visual identity.

• Professional guidance throughout the refresh process.

Let’s talk about your needs!

Timeframe: 2 + weeks

Responsive Website Design includes:

• Consultation to understand needs.

• Design, development, and content addition.

• Ensure that the website retains its optimal usability and appearance regardless of the device it’s displayed on.

• Ongoing support for updates and maintenance.

• Monitoring performance and security.

• Implementing client-requested changes.

Let’s talk about your needs!

Timeframe: 3 + weeks

Packaging Design includes:

• Packaging design reflects your brand's personality, values, and story.

• Eye-catching designs that stand out on shelves and resonate with your target audience.

• Functional packaging that protects your product and enhances user experience.

Let’s talk about your needs!

Timeframe: 2 + weeks

Brand Strategy includes: 

• Brand Purpose & Mission – The reason the brand exists beyond making a profit.

• Vision & Values – Long-term aspirations and guiding principles.

• Brand Positioning – How the brand differentiates itself in the market.

• Brand Personality & Voice – The tone, style, and language used in communication.

  Let’s talk about your needs!

Timeframe: 2 + weeks

Visual Identity includes: 

• Logo & Logo Variations – Primary and secondary logo designs.

• Color Palette – Defined primary and secondary brand colors.

• Typography – Fonts used for headings, body text, and other elements.

• Imagery & Photography Style – Guidelines for visual assets.

• Graphic Elements & Patterns – Custom icons, shapes, or design motifs.

Let’s talk about your needs!

Timeframe: 2 + weeks

Brand Style Guide includes:

• Defining brand elements: logo, colors, fonts, imagery.

• Outlining brand voice and tone for consistent messaging.

• Establishing usage guidelines for logo, colors, and fonts.

• Providing examples of brand applications across different mediums.

• Including specifications for digital and print assets.

• Ensuring consistency across all brand touchpoints.

• Offering guidance on brand representation and visual identity.

.Let’s talk about your needs!

Timeframe: 4 + weeks

Marketing Materials includes:

• Create engaging marketing materials. (digital and physical)

• Eye-catching designs for posters, flyers, and pamphlets.

• Ensure consistency with brand identity.

• Select appropriate materials and finishes.

• Craft designs that drive engagement and results.

Let’s talk about your needs!

Timeframe: 2 + weeks

Print Book / eBook Design includes:

• We'll start with a detailed discussion to understand your vision, target audience, and goals for the book.

• Based on our conversation, I will craft concepts for the book's cover design, layout, and overall aesthetic.

• I will refine and tweak the design until it perfectly reflects your vision and meets your expectations.

• Once the design is approved, I will handle the final formatting and preparation for printing or digital publication, ensuring a professional result.

Let’s talk about your needs!

Timeframe: 2 + weeks

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